Learn how to create a customer journey map with this 8-step template so you can design a user experience to build your brand.

What Is Customer Journey Mapping LINK
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By the end of this video, you’ll have an 8-step template to map your customers' journey and design a user experience that will influence your audience to become customers.

First, you’ll learn what customer journey mapping is and how it impacts your brand strategy and the way you build your brand.

Next, you’ll learn about the relationship between branding and marketing and how your customer journey map plays a strategic role in aligning these two important strategies.

Next, I’ll give you a very relatable customer journey map example, which will provide clarity for how you can design your user experience.

Then you’ll learn about the importance of the human brand persona before we jump into the 8-step customer journey map framework.

VIDEO CHAPTERS
0:00 How To Map Your Customer Journey [8-Step Template]
0:55 Customer Journey Strategy in Marketing and Branding
1:20 Customer Journey Map Example
2:36 Stage 1: Get Their Attention
3:21 Stage 2: Get Their Engagement
4:01 Stage 3: Get A Transaction (Email)
4:56 Stage 4: Get A Commitment (Time / Money)
6:17 Stage 5: Light The Path & Give Them A Win
7:23 Stage 6: Get Their Progression
8:19 Stage 7: Get Their Advocacy
9:47 Stage 8: Make Them A Champion

And that is your 8-step customer journey map template.

Use it to design a user and customer experience that will excite and impress them at every touchpoint on the customer journey.

#customerjourney #brandstrategy #targetaudience





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