In this video, we will go over another important step in the process of designing A/B tests: how to choose the right randomization units for A/B tests? This is the third video of a video series - Top A/B testing questions in Data Science interviews. Here are the topics covered in this video:
-What is a randomization unit
-Commonly used randomization units
-Considerations when choosing a randomization unit
▶️If you have not watched the first two parts of the series:
Part 1 (Sample Size Estimation): https://www.youtube.com/watch?v=FKPec6RoJOg
Part 2 (Metric Selection): https://www.youtube.com/watch?v=Ilw_voD95Fs
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Contents of this video:
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00:00 Introduction
00:45 What are randomization units
01:30 What are the commonly used randomization units
5:07 Considerations when choosing randomization units
7:44 Summary