There’s no singular formula to determine how much an influencer relationship is worth. But by familiarizing yourself with key aspects of an influencer’s behavior, you can better understand how passionate they are about your brand, and their impact on potential customers.

In this video, Taylor from Team Tribe talks through five powerful metrics your brand can—and should—leverage to measure the success of your influencer marketing efforts, and set actionable goals.

Check out Part 2 of this series, where we discuss how to gauge the health of your influencer community as a whole! https://youtu.be/F4eTEY2R73c

To learn more about how to understand and apply the metrics discussed in this video, download our "How to Measure Influencer Marketing Success" report here: https://www.tribedynamics.com/measure-influencer-marketing-success

To see how Tribe Dynamics' influencer marketing analytics platform helps you easily keep tabs on all these key metrics, visit our website and request a demo: https://pages.tribedynamics.com/request-a-demo

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