In this video. Ignite Visibility CEO John Lincoln covers a new Google tool that will help you with your advertising campaigns. Bowling is Google's new brainchild. This advanced Google ads tool will remove ads that violate Google's policies so you don't have to!
On October 21st, Google implemented a 3-strike policy against advertisers who repeatedly violate ad policy by doing the following:
1. Enabling dishonest behavior
2. Unapproved pharmaceuticals and supplements
3. Explosives, other weapons, and tobacco
Lucky for advertisers the first offense is a warning.
3 Strikes Bowling is an automated solution that identifies and gathers all disapproved ads. Then it provides you with the option to remove ads that violate Google's policies.
This tool is a Python script that can be run in two modes:
1. Audit Mode: export all of the disapproved ads without deleting them
2. Remove Mode: delete all of the disapproved ads and log the details
We're still not sure why it's called Bowling, so leave a comment below with your best explanation!
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